The Now + Then Make Love Market Returns This Valentine’s Day

Looking for a Valentine’s Day plan that feels thoughtful, local, and a little more fun than the usual dinner reservation scramble?

The Now + Then Make Love Market.

Returning on February 14th from 12–5 PM, the Make Love Market is one of Now + Then Marketplace’s most anticipated seasonal events, a heart-forward, community-centered gathering celebrating local makers, artists, and creative experiences in the city.

What Is Now + Then Marketplace?

Founded in 2021 by local event producer Steph Irwin, Now + Then Marketplace grew out of Irwin’s experience helping launch Philly vintage staple Thunderbird Salvage.

What started as a small, carefully curated market has evolved into a citywide movement, with monthly events popping up everywhere from Fishtown to Eakins Oval. At its core, Now + Then is about more than shopping, it’s about strengthening the local economy and encouraging thoughtful, community-based consumption.

Why the Make Love Market Is Special

The Make Love Market has quickly become one of the brand’s standout events.

Last year’s edition drew more than 700 attendees to the former Visitor Center at LOVE Park, now reimagined as a creative hub featuring Irwin’s immersive light installation. This year marks the third iteration of the Make Love Market, once again aligning with Valentine’s Day festivities and weddings happening nearby in the park.

The result? A lively, feel-good atmosphere that blends romance, humor, and creativity.

What You’ll Find at the Market

Expect a playful, love-themed lineup of vendors and experiences, including:

• A local caricature artist creating live couple portraits
• Sweet treats from Nini B Sweets
• Self-love and wellness goods from Not a Bad Life
• Tinder profile reviews from Free Dating Advice Philly (equal parts helpful and entertaining)

It’s designed to be interactive, lighthearted, and genuinely fun, even if Valentine’s Day isn’t usually your thing.

Designed for Everyone

True to the Now + Then ethos, the Make Love Market is:

• Free to attend
• Dog-friendly
• Kid-friendly

Whether you’re shopping for a Valentine, celebrating self-love, or just looking to support local artists in a welcoming space, it’s an easy stop that doesn’t come with pressure or expectations.

The Now + Then Make Love Market offers a refreshing alternative to big-box gifting and overplanned Valentine’s Day agendas. It’s local, creative, and rooted in community, proof that when love is sourced locally, it really does go a long way.

Love discovering Philly events that support local makers and vibrant neighborhoods? Check out Philadelphia neighborhoods you'll love, or book a call with KG Real Estate to talk about living close to the culture that makes Philly feel like home.